Base Platform
Our base Website-as-a-Service (WaaS) platform provides a powerful web development toolkit; an AI-powered chatbot; built-in digital sales and marketing tools; enhanced site security and a fully-provisioned, managed hosting plan on either a Shared or Virtual Private Server (VPS), depending on platform size and bandwidth requirements.
Website Development Tools
ProjexTeam™ includes an embedded web development toolkit — a unique blend of open source tools and templates used to streamline the entire design/build process. We begin with WordPress, a proven content management system used by millions of organizations around the world. We add an array of practical, purpose-built AI-powered enhancements and extensions to further reduce website and product catalog development costs, and we wrap everything in a unique administrative interface designed to provide a consistent experience for developers and content/catalog managers across the entire platform:
- Page builder
- Design templates
- Proprietary user interface
- Network administration tools
- Integrated sales and marketing tools
- On-page search engine optimization (SEO) tools
- Integrated site security hardening system
- E-commerce capabilities
- And more …
AI-Enhanced ChatBot
ProjexTeam™ includes an integrated, AI-enhanced chatbot to simplify and enhance the end-user experience:
- Branding tools
- Workflow templates
- Machine learning technology
- Automated inquiry routing (as needed)
- E-commerce support
- And more …
E-Commerce Capabilities (optional)
In one form or another, e-commerce capabilities are rapidly becoming a necessity in today’s B2B marketplace. Anticipating this trend, Projex IMC includes WooCommerce in every ProjexTeam™ platform we build. The basic capabilities of WooCommerce can be adopted or adapted to support your business requirements:
- Site search
- Catalog development
- End user role management
- Tangible (product) and intangible (service/software) support
- Conventional and “catalog modes” (removes pricing/order entry features)
- Order history and account management tools (for basic transactional support)
- External payment processing (if needed) for simplified PCI compliance
- Inventory management for tangible goods (optional)
- Store-wide message display
- Basic sales reporting
Built-In Digital Sales and Marketing Tools
Unlike other aspects of our web-connected world, the value of digital sales and marketing tactics was quickly recognized by B2B organizations. The ability to target small, narrowly defined markets in a cost-effective and timely manner set digital sales and marketing initiatives apart from traditional alternatives. However, smaller sales and marketing teams often find it difficult to wade through the many opportunities available. Projex IMC is very familiar with the tools and resources available to build effective campaigns, and we have embedded a core set of tools in our base platform to help get the ball rolling:
- Custom forms
- E-mail marketing tools
- Content marketing tools
- Search Engine Optimization (SEO) tools
- Event promotion tools
- Landing pages
Feature/Functionality Plugins (à la carte add-ons)
A wide range of no and low cost software extensions (aka plugins) are available to add features and functionality to our ‘smart’ web platform without the need for core software modifications. This level of modularity allows significant flexibility for client’s interested in extending the capabilities of their website or webstore over time.
API Integrations (optional)
A powerful REST API is available to support integrations between our platform and other, third-party applications that support the protocol. We use the capability ourselves to integrate CRM (lead and opportunity creation), service delivery (service ticket generation) and marketing automation (e-mail auto-response) features within our Integrated Management Center.
Managed Hosting
The hosting plans available for ProjexTeam™ are provisioned well beyond what is normally available through commodity web hosting services. We recognize the importance of performance and security, and we firmly believe that the benefits of managed hosting solutions far outweigh the cost differential vs unmanaged, cost-centric competitors:
- Tier One technical support
- Superior provisioning and a higher degree of isolation
- U.S.-based infrastructure with regional resource distribution
- Automated backup solutions for site files and data
- Offsite backups for redundancy
