Our ProjexMFG™ base platform provides an intuitive web development toolkit; a fully-provisioned, managed hosting plan on either a Shared or Virual Private Server (VPS), depending on platform size and bandwidth requirements; multi-site support (for satellite sites, partner portals, etc.); digital sales and marketing tools; enhanced site security and basic ecommerce capabilities.
Development Tools
The ProjexMFG™ Industrial Ecommerce Platform includes an embedded web development toolkit — a unique blend of open source tools and templates used to streamline the entire design/build process. We begin with WordPress, a proven content management system used by millions of organizations around the world. We add an array of practical, purpose-built enhancements to further reduce website and product catalog development costs, and we wrap everything in a unique administrative interface designed to provide a consistent experience for developers and content/catalog managers across the entire platform:
- Page builder
- Design templates
- Proprietary user interface
- Network administration tools
- Integrated sales and marketing tools
- On-page search engine optimization (SEO) tools
- Integrated site security hardening system
- Partner portal tools and templates
- Ecommerce capabilities
- And more …
Ecommerce Capabilities
In one form or another, ecommerce capabilities are rapidly becoming a necessity in today’s B2B marketplace. Anticipating this trend, Projex IMC includes WooCommerce in every ProjexMFG™ platform we build. The basic capabilities of WooCommerce can be adopted or adapted to support your business requirements:
- Site search
- Catalog development
- End user role management
- Tangible (product) and intangible (service/software) support
- Conventional and “catalog modes” (removes pricing/order entry features)
- Order history and account management tools (for basic transactional support)
- External payment processing (if needed) for simplified PCI compliance
- Inventory management for tangible goods (optional)
- Store-wide message display
- Basic sales reporting
Digital Sales and Marketing Tools
Unlike other aspects of our web-connected world, the value of digital sales and marketing tactics was quickly recognized by B2B industrial/manufacturing organizations. The ability to target small, narrowly defined markets in a cost-effective and timely manner set digital sales and marketing initiatives apart from traditional alternatives. However, smaller sales and marketing teams often find it difficult to wade through the many opportunities available. Projex IMC is very familiar with the tools and resources available to build effective campaigns, and we have embedded a core set of tools in our base industrial ecommerce platform to help get the ball rolling:
- Custom forms
- Email marketing tools
- Content marketing tools
- Search Engine Optimization (SEO) tools
- Event promotion tools
- Landing pages
Subsites/Partner Portals
Subsites (for acquisitions, subsidiaries, business units/profit centers, diverse geographic markets, investors, etc.) and partner portals (for sales teams, distribution partners, customer support centers, OEMs, etc.) are a common requirement for manufacturers and others in the B2B marketplace. ProjexMFG™ has you covered, with built-in capabilities that support a wide range of spin-off scenarios, resource sharing sites, collaboration spaces and e-learning opportunities:
- Subsites
- Private portals
- Discussion forums
- Event management tools
- Document management system
- Agile project management
- Ticket-based support
- E-Learning tools
- And more!
Feature/Functionality Plugins
A wide range of no and low cost software extensions (aka plugins) are available to add features and functionality to our industrial ecommerce platform without the need for core software modifications. This level of modularity allows significant flexibility for client’s interested in extending the capabilities of their website or industrial ecommerce platform over time.
API Integrations
A powerful REST API is available to support integrations between our industrial ecommerce platform and other, third-party applications that support the protocol. We use the capability ourselves to integrate CRM (lead and opportunity creation), service delivery (service ticket generation) and marketing automation (email auto-response) features within our Integrated Management Center.
Hosting
The hosting plans available for ProjexMFG™ are provisioned well beyond what is normally available through commodity web hosting services. We recognize the importance of performance and security, and we firmly believe that the benefits of managed hosting solutions far outweigh the cost differential vs unmanaged, cost-centric competitors:
- 24/7/365 server monitoring
- Direct (Projex IMC) Tier One technical support
- Superior provisioning and a higher degree of isolation
- U.S.-based infrastructure with regional resource distribution
- U.S.-based Tier Two and Three technical support teams
- Automated backup solutions for site files and data
- Offsite backups for redundancy
